Foster brand loyalty and engage with your audience on a whole new level by leveraging web3 and immersive web experiences in the luxury space.

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Immersive Luxury Experiences

The ultimate expression of luxury in the digital sphere.

How do you create the sensation of luxury beyond the physical world?

Luxury is more than a product or service. It is a feeling that can only be achieved with the greatest attention to every detail.

Only Journee, with our unrivalled quality and aesthetic realism, can deliver the standard of online experience that is expected at the luxury level.

Using state-of-the art lighting and atmospheric effects, we create jaw-dropping virtual environments that can set the stage for any product and deliver an exciting new expression of the brand world. 

Why virtual worlds are the future of luxury

New Expressions of Brand

Luxury brands today must exist across multiple touchpoints simultaneously, constantly exploring their brand expression beyond their core area of business to maintain excitement. Virtual worlds offer the perfect forum for this, allowing brands to innovate and experiment with concepts that would be difficult to execute in traditional, phsycial environments. 

The Importance of Virtual Identities

Younger generations pay just as much care and attention to their online identity as they do in the offline world. Luxury brands that cater to this desire can open up a whole new frontier of interest and business among the next wave of consumers.

Reaching Into New Markets

The market for luxury goods is expanding wider than ever before, reaching into new locations far away from the traditional spheres of luxury retail and culture. Virtual spaces allow brands to establish a presence that is accessible to anyone, anywhere, extending their reach across the entire world.

Putting luxury on the digital map

The future of luxury awaits, bringing in new buyers and new possibilities.

  • 75%

    Of customers state immersive experiences will be valuable in retail.

  • $50B

    Metaverse revenue opportunity for fashion and luxury by 2030.

  • 50%

    Of luxury market revenue expected to come from Gen Z by 2050.
Journee Uses in the Luxury Sector
  • Interactive Experiences

    Immersive web transforming commerce and social media. Think real time (AI) chats, "buy now" buttons in-experience, all while engaging in an immersive world with others.

  • Immersive Digital Stores

    Bring new and existing customers into a virtual space where they can browse, try-on, and purchase goods.

  • NFTs

    NFTs can serve as authentication for reselling luxury goods or be used alongside NFC chips. Additionally, they can be used as avatar skins or AR wearables, collected, or redeemed for physical goods.

  • Loyalty Programs

    Discover innovative methods of engaging with your clientele, constructing a thriving community via token-gated access to virtual events, and elevating the sense of exclusivity for ardent superfans through SBTs.

  • Immersive Product Launch

    Luxury brands can host virtual shows, allowing consumers to experience collections in a 3D environment.

  • New Phygital Experiences

    Capitalize on a new era with new products, from AR wearables to luxury haul virtual try-ons.

  • Web 2.5 Access

    Users will have the opportunity to login with wallet or email, facilitating a privacy preserving way for them to enter the immersive world but also offering 3.0 payment methods is becoming more and more important for new generations.