Create multi-sensory, immersive experiences for your brand. See why beauty leaders trust Journee to facilitate metaverse experiences through unique virtual worlds.

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Immersive Beauty Experiences

Journee is helping revolutionise how beauty products are marketed and sold online

Discover how virtual experiences enable the beauty industry to be more immersive and experiential.

Create the ultimate virtual shopping and experiential brand opportunities.

Join us in leading the way to the future of beauty with virtual stores and shopping experiences, customizable avatars, and so much more.

Enter the Future of Beauty

In the rapidly-accelerating digital landscape, consumers are moving into the virtual world and expecting leading brands to meet them where they are.

  • 70%

    Of consumers has made a purchase in a virtual store.

  • 42%

    Of Gen Z are interested in buying “virtual looks” for themselves or avatars

  • 66%

    Of beauty shoppers would like to try metaverse technology in the future.

Top Impacts in Beauty

  • Hyper-Engagement

    Interact with your customers on a whole new level. The immersive world enables brands to create new layers of experience, “edutainment”, and gamification.

  • New Business Models

    Take advantage of a world of possibilities that open up new revenue streams through immersive online retail.

  • Next-Generation CRM

    Understand your customers like never before. Immersive experiences yield significantly more data points than traditional websites.

  • Innovation through Co-Creation

    The metaverse enables individuals to be creators as well as customers, leading to diversity of products and increased innovation.

  • Increased Efficiency Across the Value Chain

    Leverage the virtual world to better manage inventory, implement smart manufacturing, and preserve IP rights.

  • Sustainability

    Create a more sustainable operation with immersive online experiences such as virtual showrooms, which drastically reduce CO2 and waste.

Immersive brand experience
Immersive brand experience
Virtual boutique with AR try-on
Virtual boutique with AR try-on
Gamified experience
Gamified experience
Virtual flagship store
Virtual flagship store
Immersive beauty
Immersive beauty
Enter the beauty realm
Enter the beauty realm
Virtual brand museum
Virtual brand museum
Explore the products
Explore the products
Dive into the beauty secretes
Dive into the beauty secretes
Beauty Use Cases
  • Virtual Try-on

    In the virtual world, there are no limits to how individuals can express themselves and experience new products.

  • Virtual Beauty Influencer

    Influencers are leading the way in beauty brand awareness. The metaverse will create its own unique category of leaders in this space.

  • In-experience Shopping

    With immersive online experiences, buying is no longer limited to the transactions. It’s about an experience, a story.

  • Gamified Experience

    Brands can offer a new level of interaction through gamified experiences, connecting customers both in-store and online.

  • Virtual Beauty Console

    The metaverse is democratising knowledge and experience. Now, there are no limits to who can enter and learn from the beauty world.

  • Personalization

    Shoppers can create their own avatars as well as explore personalized product recommendations using AI and AR.

The Power of Omnichannel Engagement

How Beauty Brands Can Leverage Immersive Virtual Experiences for Competitive Advantage

Learn more
From Industry Pioneers

  • “It’s a new way to present our brand — an adventure that’s deeply experiential and aspirational, with an element of personalization both in the avatar and the way you decide to engage with it.”

    Emmanuel Rousson

    Clinique VP of E-commerce

  • "Maison Explicit is a sophisticated cinematic virtual playground that invites beauty enthusiasts worldwide to explore and engage with the luxuriously provocative world of Explicit Lipstick. Building in Unreal Engine, an industry-leading gaming engine, enabled us to build a more 'metaversal' next-generation experience that included dynamic gamification and stunning high-fidelity photorealistic 3D graphics."

    Gabrielle Archambault

    Executive Director, Global Digital Innovation & Media at NARS

  • “Clinique’s next move in the Metaverse is a winning formula for Web3 retail.”

    Stephanie Hirschmiller

    Forbes

  • "The metaverse will unlock new areas of inclusivity and self-expression"

    Jon Roman

    SVP of Global Consumer Marketing, Estee Lauder

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