Foster brand loyalty and engage with your audience on a whole new level by leveraging web3 and immersive web experiences in the luxury space.

Industry solutions

Immersive Luxury Experiences

As an industry leader in immersive web solutions, we are your trusted partner for creating your unique virtual worlds. Discover how we empower elite businesses and renowned brands in the luxury industry.

    Embrace infinite opportunities for Immersive Extravagance

    A new era of luxury is upon us. Luxury goods are no longer just a status symbol for the rich and famous.

    Instead, luxury brands are exploding, attracting new buyers who believe in radical self expression. With the introduction of immersive web experiences and the fusion of the physical and digital realms, luxury brands must establish a commanding presence in both spheres.

    Putting luxury on the digital map

    The future of luxury awaits, bringing in new buyers and new possibilities.

    • 75%
      Of customers state immersive experiences will be valuable in retail.
    • $50B
      Metaverse revenue opportunity for fashion and luxury by 2030.
    • 50%
      Of luxury market revenue expected to come from Gen Z by 2050.

    Driving forces of a new era of luxury

    • Sustainability

      Given the increasing concerns around climate change and resource depletion, both from regulations and consumers, luxury brands are having to find ways to be more responsible in every part of the value chain.

    • Identity Is Transcending

      Younger generations care equally about their online identity and their offline identity. Luxury brands act as an enabler to express who you are, should be present in both digital and physical forms.

    • Changes in Aspiration

      Luxury is now defined by knowledge and values, rather being a status symbol. This shift in values aligns with those of Gen Z and Gen Alpha, which prioritize inclusivity and diversity. It's about who you are, not what you have!

    Top Impacts in Luxury

    • Hyper Engagement

      Foster a more direct and meaningful relationship between your brand and customers. Token-gated member clubs and Soulbound Tokens help amplify interaction with devoted superfans.

    • Next-Gen CRM

      Understand your shoppers in a whole different light. Immersive web experiences generate significantly more consumer data points in a privacy-preserving manner.

    • Sustainability

      The virtual luxury space easily slashes carbon emissions through digital goods, plus reduces travel emissions and transport costs through virtual showrooms.

    • Increased Revenue & Margins

      Luxury brands can now scale like never before through revolutionary business approaches such as D2A, 24/7 support, higher product retention rate, lower returns, and more.

    • Innovation through Co-Creation

      Digital luxury ushers in new possibilities for collaborative creation between users and brands, enabling higher levels of engagement and brand loyalty.

    • Increased Operational Efficiency

      Visualizing processes helps understand system inefficiencies while promoting smarter inventory management, manufacturing, and addressing IP rights.

    From Industry Pioneers

    • “We want quality, beauty, innovation and a meaningful commitment to sustainability. IIT NEEDS TO BE FUTURE-PROOF, something we can love and wear forever.”

      Harper’s Bazaar
      2023

    • "Gen Z and Gen Alpha’s luxury spending is  expected to make up 30% OF LUXURY MARKET BY 2030, growing three times faster than other generations."

      Bain & Co
      2022

    • "The events that seem to work the best are those that bring together a really interesting community of people. Allowing customers to come together ... works really well, especially if the founder is there."

      Sarah Willersdorf
      Global Head of Luxury, Boston Consulting Group

    Luxury Use Cases

    • Interactive Experiences

      Immersive web transforming commerce and social media. Think real time (AI) chats, "buy now" buttons in-experience, all while engaging in an immersive world with others.

    • Immersive Digital Stores

      Bring new and existing customers into a virtual space where they can browse, try-on, and purchase goods.

    • NFTs

      NFTs can serve as authentication for reselling luxury goods or be used alongside NFC chips. Additionally, they can be used as avatar skins or AR wearables, collected, or redeemed for physical goods.

    • Loyalty Programs

      Discover innovative methods of engaging with your clientele, constructing a thriving community via token-gated access to virtual events, and elevating the sense of exclusivity for ardent superfans through SBTs.

    • Immersive Product Launch

      Luxury brands can host virtual shows, allowing consumers to experience collections in a 3D environment.

    • New Phygital Experiences

      Capitalize on a new era with new products, from AR wearables to luxury haul virtual try-ons.

    • Web 2.5 Access

      Users will have the opportunity to login with wallet or email, facilitating a privacy preserving way for them to enter the immersive world but also offering 3.0 payment methods is becoming more and more important for new generations.

    How to start?

    How can immersive experiences bolster a luxury landscape centered on self-expression, inclusivity, and sustainability? Request a demo with us to uncover how we've enabled brands to flourish through captivating online engagements.

    Request a demo